Nigerian beer brand, Star has completed it’s record breaking project and has erected an iconic bottle tree made with 8,000 bottles, at the Star Beer Village, Eko Atlantic City, Victoria Island, Lagos.
The unveiling of the bottle, Wednesday, was part of the Xmas beautification of the Bar Beach line on Ahmadu Bello Way, in preparation for the annual Lagos Countdown festivities which Star is a major sponsor.
“We are overwhelmed how our people generally have reacted to this humble idea of a giant Star bottle Christmas tree. It goes on to show that people appreciate creativity and our efforts at adding excitement and joy, for which we are grateful,” said Drenth.
“This feat we have achieved is one that hasn’t been done before and we pride ourselves in the attempt to bring joy and perhaps even break a world record. With this, we have put Nigeria on the world map and made Lagos, a tourist site that it truly is. We hope that Nigerians and Star Lager consumers appreciate it and see reasons to be proud of being citizens of Nigeria.”
Am guessing the project got extra exciting and the company surpassed it’s initial plans of using just 3, 000 bottles on the tree
There are indications that notable set designer, Pat Nebo, built the record-breaking tree.
Also present at the event were the company’s Corporate Media and Brand PR Manager, Edem Vindah, Marketing Manager Star, Goldberg & Export, Tokunbo Adodo, Brand Manager Star Lager Obabiyi Fagade and comedian Lafup amongst others.
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